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Morson Group has scooped not one but two awards at the prestigious Global Recruiter awards, winning Best Recruitment Process Outsourcing Business for RP01 and Best Marketing campaign for our PathFinders series.
Established in 2002, formerly known as Recruitment Consultant Magazine, the Global Recruiter prides itself on providing news and features for all involved in the business of recruitment from around the world. The awards allow the Global Recruiter to give the recruitment industry the celebration it deserves and to honour those leading lights who have shown the best the recruitment industry has to offer.
Best Marketing Campaign
For Best Marketing Campaign the judges were looking for originality, clear targeting to reach a desired audience, and measurable impact and success. Morson Group earned the judges’ praise by being relatable and imaginative with our PathFinders video and podcast series.
This campaign highlighted how careers are ‘squiggly’ rather than straight-forward. It included some great storytelling across media, well executed, refreshing and inspiring.
PathFinders is an original series spotlighting a diverse range of role models from a variety of backgrounds. The series demonstrates to our candidates the possibilities of the, often-non-linear, career paths people have taken.
Some of our recent guests have included TV’s Rachel Riley, Miss England and STEM ambassador Jessica Gagen, Morson-sponsored British Boxer of the Year Natasha Jonas, and CEO of recruitment software Paiger, Darren Westall.
We believe that real-life stories can inspire, educate, and connect with our audience on a deeper level. It also demonstrates to clients the benefits of considering candidates who perhaps don’t fit the job specification perfectly. Bringing with them transferrable skills and unique perspectives that the employer may not have considered or even knew they were looking for. While there may be candidate shortages and skills gaps in many industries, there is a wealth of talent that can be retrained, reskilled and reapplied.
Best Recruitment Process Outsourcing Business
In this category the judges were looking for the creation of a great relationship between recruiter and client, efficient processes to ensure seamless recruitment and on-boarding, and an RPO that makes an impact.
Our winners Morson Group wowed the judges with an RPO service that provides tailored solutions to specific client demands. Whatever the demand, size or scale of the ask, this business showed how it was always ready to go beyond client expectations
RP01 is an agile outsourced recruitment service which scales alongside businesses, ensuring they’re prepared for the next phase in their journey. We believe that the ‘one-size-fits-all’ approach to RPO fits no-one. RPO1 breaks down the blueprint for RPO into individual parts. With packages available for start-ups through to enterprise organisations, we offer clients a recruitment service ‘shopping list’ from which they can cherry-pick to suit their needs. Through RP01 we deliver more than a talent solution, we optimise your entire recruitment process. We become one with your organisation, curating talent solutions that understand the nuances of your business, flex with your requirements and truly succeed for you.
We are more than just recruitment. We’re not just about placing talented people in the right roles with exciting organisations, we’re collaborating with businesses and education providers to invest in talent and pave the way to a diverse range of career opportunities for future generations. Discover our full range of talent services and solutions.
